social media campaign management

Social Media Campaign Management Goals: - Generate leads and conversions through the social media campaign - Increase brand awareness We are targeting people who organise events in corporate organisations and third-party planner companies predominately in the USA. The title of the person would typically be Vice President Events, Head of Events, Director of Events. We are looking to generate leads from organisations sourcing solutions to build company culture, unite an audience at a conference or reinforce brand values through a fun team bonding activity. Social Media Platforms: - Focus on LinkedIn for the campaign - Also generate content for Instagram but LinkedIn main focus Duration: - The social media campaign will run for 3 - 6 months. Potential to be ongoing. Ideal Skills and Experience: - Proficient in managing B2B social media campaigns with a focus on lead generation and conversions - Experience in utilizing LinkedIn for marketing purposes - Strong understanding of social media analytics and optimization strategies - Ability to create engaging content and targeted advertisements - Knowledge of industry trends and best practices in social media marketing We are a fun business delivering music and wellness programs for corporate events (conferences, incentive programs, employee engagement events) in the USA and Australia so experience in the corporate events, music or wellness sectors would be an advantage. Looking for someone super creative who can help develop a solid strategy, write copy, design posts and implement. We have lots and lots of great content sitting on a drive ready to be shared!