How to install facebook pixel in leadpagesdela

...znamkah avtodomov stran ni optimizirana in se zelo slabo uvršča originalna strani dobaviteljev so: , , Povpraševanje: vaša ponudba optimizacije ponudba izboljšave internetne strani ponudba izboljšave uporabniške izkušnje predlogi za kompletno izdelavo nove strani Internetna stran: internetna stran je v izdelavi originalna stran dobavitelja: Povpraševanje: vaša ponudba optimizacije ponudba izboljšave uporabniške izkušnje ponudba izdelave povezave na leanpay Socialni mediji povpraševanje za pomoč pri oglaševanju: Na naslednjih medijih: oglaševanje na Facebook-u in Instagramu naslednjih blagovnih znamk: Peugeot Motocycles to blagovno znamko ogla...

Ključne reči za reklamu: Pygraming, Online Časovi Programiranja, Tri jezika, C, C++, Python, Ispiti, Testovi, Domaći zadaci, Studenti, Srednjoškolci Za više informacija javite se na mail.

Pozdravljena, potrebovala bi pomoč s povezovanjem spletne strani z FB managerjem (pixel), ustvarjanjem kataloga in trgovine na FB-ju ter aktiviranjem Instagram shop-a. A bi mi lahko ti pri tem pomagala? Hvala za odgovor in lep pozdrav, Tamara

...marketing expert to help me achieve the following goals: - Increase website traffic - Boost brand awareness - Generate sales leads - Let people know we exist I want to target my efforts towards small business owners, and individuals in my field. I am particularly interested in leveraging the following social media platforms for our campaigns: - Facebook - Instagram - LinkedIn Ideal candidates will have a proven track record in digital marketing strategies that have successfully increased website traffic, boosted brand awareness and generated sales leads. Experience in working with small businesses and B2B audiences is desirable. Expertise in using Facebook, Instagram, and LinkedIn for marketing purposes is a must. Plea...

I ordered a 16’ x 24’ storage shed from Heartland Sheds company, but they could not install it due to my steep slope here. But I already submitted my permit request for it and it was approved. The contractor who supposed to assemble the shed on site suggested to build a cinder block foundation than he could put the shed on it. I did that, but now the building inspector wants me to get an Appendix G form filled out and stamped by a PE to verify the footer and foundation meets NC building codes. Luckily I have plenty of photos and receipts documenting the entire project from excavation to finish. I offer $1,000.00 to get the job done.

I'm in need of a skilled individual who is proficient in blockchain and wallet analysis, specifically on the Arbitrum blockchain. The project involves analyzing transaction patterns and wallet balances and activities. Key Requirements: - Proficiency in blockchain analysis, particularly on the Arbitrum blockchain - Ability to identify patterns and trends in transactions - Proficient in analyzing wallet balances and activities Deliverables: - A comprehensive report that includes methodology, analysis, and conclusion - The report should be presented in a combination of written format and visual presentation (charts and graphs) Please note that I will provide you with access to the necessary pages and data on Arbiscan. Your task ...

I'm looking for immediate assistance with my Wordpress website. After installing Meta pixel for WordPress, the entire website layout broke. Unfortunately, I don't have a backup of the site prior to this issue. Key Responsibilities: - Diagnose and fix the broken website layout - Ensure all pages including homepage, product or service pages, and contact forms are restored to their original state Ideal candidate should have: - Proven experience in fixing and restoring Wordpress websites - Familiarity with Meta pixel for WordPress and its impact on site layout - Ability to work quickly and efficiently to resolve the issue Your prompt attention and quick turnaround on this project would be greatly appreciated.

I am looking for a local and experienced landscaper to transform my yard by removing the current 1000sq ft of grass and replacing it with artificial turf and paving stones. The main objective of this project is to amplify the visual appeal of my yard. Although I have decided on a specific pattern for the stones, I am open to creative suggestions. Freelancers in Calgary only please, I need boots on the ground. Thank you! Project Requirements: - Remove grass from my yard - Install artificial turf and paving stones - Provide creative suggestions for stone placement Key Competencies: - Proven experience in landscaping - Demonstrated ability to work with paving stones - Creativity in design Budget: - My budget for this project falls...

I'm seeking a proficient social media manager to lead our Facebook, Instagram, and Whatsapp presence with the main goal of amplifying our brand visibility. Your responsibilities will include: - Crafting and publishing engaging content weekly on these platforms to keep the audience updated and boost user engagement. - Monitoring user interactions and responding appropriately to maintain a positive brand image. Strong command over these platforms, creativity, and experience in driving brand awareness are required. Let's work together to take our social media game to the next level!

I'm in need of an experienced WordPress professional to help me install WordPress by configuring my database. I already have both hosting and domain name in place. Key Tasks: - Configure the database for WordPress installation - Implement security best practices Ideal Skills: - Proficiency in WordPress and database configuration - Experience in securing WordPress installations - Strong understanding of best security practices Your experience and knowledge will ensure my website is properly set up and secure.

...construir sus sueños en este terreno encantador de Colombia. ¿Qué Buscamos? Estamos buscando setters responsables, elocuentes y expertos en agendamiento de visitas y ventas telefónicas que puedan generar citas efectivas con los clientes interesados en visitar nuestra propiedad. Tu tarea será contactar a los clientes potenciales que han mostrado interés a través de nuestros anuncios pagados de Facebook Ads y persuadirlos para que realicen su visita a la propiedad que tenemos en venta cerca a Barichara - Colombia. Requisitos: Experiencia demostrable en ventas telefónicas (Setter), preferiblemente en el sector de finca raíz. Habilidades excepcionales de comunicación y persuasión. Capacidad para trabajar d...

Estamos en la búsqueda de un Social Media Manager con experiencia para unirse a nuestro equipo y liderar las acc...diariamente las acciones diarias y analizar el rendimiento de las campañas ajustando las estrategias según sea necesario. - Seguimiento con el equipo de marketing para que lo planificado se lleve acabo - Gestionar campañas de publicidad en redes sociales para aumentar la visibilidad y el engagement. Requisitos: - Experiencia en gestión de redes sociales. - Conocimiento profundo de plataformas como Facebook, Instagram, entre otras. - Excelentes habilidades de comunicación escrita y verbal. - Capacidad para trabajar de manera autónoma y en equipo. - Creatividad y capacidad para generar ideas innovadoras. - Ojo cr&...

We are seeking a skilled graphic and logo designer to recreate 5 logo designs based on provided samples and instructions. This project offers an excellent opportunity for designers to showcase their creativity and attention to detail. Responsibilities: Recreate 5 logo designs using the provided JPG files and instructions in a Word document. Follow the given logo concepts, sample designs, and color combinations closely. Make minor adjustments or enhancements as per the specified instructions. Ensure high-quality output and pixel-perfection in the final designs. Requirements: Proficiency in Logo designing Ability to interpret and execute design instructions accurately. Willingness to collaborate and incorporate feedback. Com...

...skilled 3D rendering expert to create 10 high-quality, artistic images of bathrooms that showcase our specific sanitary fitting product. The primary purpose of these images is to be used in our social media marketing campaigns. We will provide the 3D model of the sanitary fitting product, and we require the final images to be visually appealing, realistic, and highlight the product's features effectively. **Project Scope:** 1. **Number of Images:** 10 2. **Style:** Artistic, photorealistic renders 3. **Scenes:** Each image should feature a unique bathroom design that complements the sanitary fitting product. 4. **Focus:** The product should be prominently featured and seamlessly integrated into each bathroom scene. 5. **Purpose:** Social media marketin...

...a talented graphic designer to help me create visual content for my business across various social media platforms. Key Requirements: - Experience with designing for Facebook, Instagram, Twitter, and LinkedIn - Proficiency in creating minimalistic graphics - Ability to work with specific colour schemes and branding guidelines Your role will involve: - Understanding the provided colour schemes and branding guidelines - Creating a variety of visuals for posts, stories, and ads on the specified social media platforms - Ensuring all designs are modern and minimalistic in line with the overall theme Ideal candidates would be able to take the provided colour and branding guidelines and translate them into engaging and effective social media conten...

As someone looking to significantly drive sales via Facebook, I need a social media marketer with a knack for creating captivating product/service promotional videos. Your task will be to: - Develop a Facebook marketing campaign centered around enticing promotional videos - Ensure the adverts are sales-driven so as to directly impact on the product/service sales Ideal Skills: - Proficient in video creation and editing - Extensive experience in sales-driven social media marketing, particularly Facebook - Creativity and great storytelling to make products/services appealing and engaging.

...will primarily focus on Facebook and Instagram, with the following key responsibilities: - **Content Creation**: I have specific ideas and themes for the social media posts. I need you to take these concepts and bring them to life in a creative and engaging way. - **Lead Generation**: You'll be expected to run ads, manage social media accounts, and actively engage with our audience to collect leads. - **Sales Calls**: Making sales calls to convert leads is a crucial part of this role. You should be comfortable with this aspect of the job and possess excellent sales and communication skills. - **Posting Frequency**: I expect posts to be made daily on both platforms. **Key Skills and Experience**: - Proven experience ...

I'm in search of a Social Media Expert who can train me and help me implement a strategic plan to generate leads and sales through social media platforms: Facebook, Instagram, and Twitter. This will be a brand new venture for a well established business. Previously sold face to face. Key Points: - I'm interested in someone with extensive experience in social media marketing and sales, who can help implement a clear plan for increasing lead generation. - The target audience is business owners. I'm open to suggestions on how to best reach them and engage with them. - I'm looking for a trainer, so the ability to explain things in a simple, understandable way is crucial. Excellent English is essen...

I need a skilled graphic designer with proficiency in social media platforms for a project in the agricultural sector. Essential skills for this job include logo design, social media graphics creation, and website design with a primary focus on Instagram. Key Responsibilities: - Design a unique logo that encapsulates our agricultural brand. - Create engaging social media graphics that align with our brand identity. - Develop an aesthetically pleasing website design to complement our social media presence. Social Media Platforms: - Instagram - Facebook - Twitter The major objective of this undertaking is to heighten our brand awareness within the agricultural sector across all our social media platforms. Previous experience in the agricultural...

I've got a list of company names on an Excel sheet that I need you to help me with. Here's how you can assist: - **Scraping from Multiple Platforms**: I need you to scrape email addresses, phone numbers, and any available social media accounts of these companies. You'll need to do this across Yelp, Google Maps, and TripAdvisor. - **Social Media Scraping**: In addition to the primary two platforms (Instagram and Twitter), I'll also need you to scrape Facebook accounts if available. Ideal candidates for this project should have: - **Web Scraping Experience**: A good knowledge of web scraping techniques and tools, which will ensure you can obtain accurate and reliable data. - **Data Mining Knowledge**: The ability ...

Necesito alguien que se dedique a hacer intercambio de reseñas en facebook o telegram, o conseguir proveedores de pago fiables, la cosa es tener una reseña diaria para 10 fichas de google maps.

...specialises in Facebook advertising. The aim is to produce an advert which can be translated into multiple languages to target different countries. The ad is for a downloadable video course, for those whose native language is not English, teaching what to say in a job interview in English. Predominantly my market would be working professionals aged between 25 and 50 who are likely to have to attend job interviews in English. Main tasks would be : - Creating an engaging Facebook ad - zeroing in on target group of potential customers (possible later task) - designing an effective landing page for ad clicks current page (in Italian) can be found at I can provide a translation in English...

Need someone to run ads for potential clients for my Digital Marketing Agency. Must be experienced and will be paid at 20 percent profit margins. Agency should be bringing in 3000-16000 monthly NZD

I need a talented social media influencer to create compelling content and promote my new cushion range on Instagram and Facebook. Key Details: - Ideal influencers would have a following made up of parents, home decor enthusiasts, and home owners. - The ultimate goals are to increase brand awareness, drive sales, and encourage user-generated content. Required Skills: - Experience as a social media influencer particularly in the home decor sector. - Proven track record of successful promotions and sales generation. - Strong content creation and audience engagement skills. - Familiarity with Instagram and Facebook platforms.

I'm in need of a professional with expertise in WhatsApp and Facebook development. I require the implementation of various features in these platforms, including but not limited to: - Chatbot integration - Group messaging functionality - User authentication and security I'm open to additional suggestions or features that could enhance the usability and user experience of these social media platforms. Successful candidates should have a strong portfolio with examples of past work in similar projects. Please include this in your application. Please note that there is no strict deadline for the completion of this project.

I'm looking for a skilled developer to create a Facebook automation tool that can perform the following tasks: - Automatically like posts where I'm tagged - Provide 150 likes on posts where I'm tagged ( I'll provide 150 accounts but you should show me the demo without these accounts ) - Randomize timing of the likes to appear natural - I should be able to change the main account ( which user tags to gain likes ) The tool should be controllable and customizable on my end, allowing me to adjust the number of likes and timing as needed.

I'm hiring a social media specialist to help me manage the social media profiles of my online marketplace, Evnto Digital Marketplace. Key Responsibilities: - Strategize, develop and curate engaging content for our social media platforms (Facebook, Instagram, Twitter, LinkedIn). - Implement an effective social media marketing plan that aligns with our business goals. - Engage with our audience and respond to their inquiries and comments. - Monitor and analyze social media KPIs and provide accurate reports on growth and engagement. Requirements: - Proven experience in social media management, ideally for a digital marketplace or e-commerce platform. - Proficient with social media tools and analytics. - Strong understanding of social media trends and best pr...

I'm looking for a skilled marketer to boost sales through successful Facebook social media campaigns. Key Responsibilities: - Devise and run effective Facebook marketing campaigns - Regularly monitor and evaluate campaign performance - Collaborate with me to refine campaign strategies for maximum sales impact Requirements: - Proven experience in Facebook marketing, specifically driving sales - Demonstrable success in boosting sales through social media campaigns - Strong analytical skills to assess campaign performance and make data-driven decisions Your success with this project will be measured by the increase in sales generated through our Facebook campaigns.

I'm in need of a seasoned social media marketing expert to actively help generate leads for my business on various platforms including - Facebook, Instagram, Twitter, Youtube, and Tiktok. The primary objective is to design and execute a dynamic, engaging social media strategy that will successfully capture the attention of business professionals, our main demographic, and convert them into potential leads. The appropriate professional for this job would ideally: - Have extensive experience with social media strategies aimed at lead generation. - Possess a strong working knowledge of the platforms mentioned. - Have the skills to define, identify and target 'Business Professionals' within social media demographics. - Be creative, as comp...

I'm looking for a skilled advertising professional who can help ...through social media. Key Requirements: - Develop a comprehensive brand awareness campaign on Facebook, Instagram and Twitter. - Create engaging and relevant content that resonates with our target audience. - Utilize best practices in social media marketing to enhance campaign effectiveness. Ideal Skills: - Proven experience in social media marketing and brand awareness campaigns. - Strong understanding of Facebook, Instagram, and Twitter advertising. - Creative and strategic thinker with a clear understanding of the target audience. - Excellent communication and interpersonal skills. - Results-driven approach to advertising. Please provide examples of previous work and a...

I am looking for a Social Media expert with a strong focus on Facebook, who can create engaging content for my page that encourages high-profile public interactions. Your tasks will include: * Creating innovative and attention-grabbing user engagement posts designed to incentivize public interactions, fostering a lively on-page community. Skills & Experience Required: * Expert knowledge of Facebook's algorithms, user behaviors, and viral content strategies. * Proven experience in creating engaging posts for diverse audiences. * Exceptional communication and interaction skills. * Successful track-record of fostering high-profile public engagements. This role would suit an experienced Facebook user who is passionate about fostering online communities ...

...company or individual to lead a high-impact marketing campaign for our innovative mobile app across TikTok, Twitter, and Instagram. What We Need: • Creativity and Innovation: We’re looking for unique, out-of-the-box ideas that will captivate and engage our target audience. • Expertise in Social Media: Deep understanding of the algorithms, trends, and best practices specific to TikTok, Twitter, and Instagram. • Content Creation: Ability to produce high-quality, engaging videos, graphics, and posts that align with our brand voice and resonate with users. • Campaign Management: Experience in planning, executing, and optimizing social media campaigns to drive app downloads and user engagement. • Analytics and Reportin...

I am looking for a freelancer who can help me implement a meta ad service on Facebook Ads. Target Audience: - I have a specific demographic in mind for my ads. Budget: - My expected budget for this service is less Skills and Experience: - Experience in implementing meta ad services on Facebook Ads - Strong understanding of targeting specific demographics - Ability to work within a limited budget

I have an existing WordPress website built with Elementor Pro. I need to add one inner page and a contact page (popup). I have designs in PSD and Adobe Illustrator. I need an expert Elementor Pro developer who can start now and finish the task by tonight.

I'm in need of a skilled Social Media Manager with a knack for e-commerce SEO and driving traffic. Key Responsibilities: - Managing and growing our presence on Facebook, Instagram, Etsy, and other platforms. - Implementing SEO strategies that are geared towards e-commerce. - Increasing brand awareness and boosting engagement with our target audience. - Driving quality traffic to our website. Your skills and experience in these areas will be crucial to the success of this project. In particular, you should have a solid understanding of the following: - Social media management and growth strategies, especially on Facebook and Instagram. - E-commerce SEO and its unique challenges. - Experience in increasing brand awareness and bo...

I need a skilled social media marketing expert to run a unique and engaging campaign primarily aimed at driving footfalls to my stores. While I hold no strict deadlines, the project completion should align with a steady and robust increase in store visits. Ideal expertise would include: - Proficient in Facebook, Instagram, and Youtube campaign management. - Proven track record in generating footfalls in brick-and-mortar stores through online campaigns. - Ability to design captivating visuals that align with my brand's identity. - Outstanding copywriting and content planning abilities. Your proposal should present a brief but comprehensive strategy on how you plan to execute this. Roles may potentially extend p...

Please read content of requerments I am seeking an experienced 360 marketing specialist for my social media platforms which include Facebook, Instagram, LinkedIn, and Twitter. The successful candidate will need to be a native Spanish speaker. To sell Point of sale For B2B sells of software Key responsibilities include: - Creating engaging and compelling content that will resonate with my target audience - Designing and implementing a comprehensive social media strategy aimed at driving sales - Creating and designing the Ads - Monitoring and analyzing metrics to ensure the effectiveness of campaigns

I'm seeking a skilled social media content creator, primarily for Instagram and Facebook. The purpose of the content is to promote a product or service in an elegant and luxurious style. Key Responsibilities: - Craft visually appealing and engaging social media posts. - Edit and create short videos for Instagram. - Ensure the content aligns with our brand's elegant and luxurious theme. Ideal Skills and Experience: - Proven experience in social media content creation. - In-depth knowledge of Instagram and Facebook. - Proficiency in video editing software. - Strong understanding of luxury branding and marketing. - Ability to work well under tight deadlines. - Excellent communication skills to understand our brand'...

...team to handle an array of tasks related to our WordPress website, social media, and lead generation. The ideal team should have at least 5 years of experience and be able to work on the following areas: - **WordPress Website:** - Designing and creating web pages - Adding and managing content - Optimizing website performance - **Social Media and Digital Media:** - Posting videos and content on Instagram, Facebook, LinkedIn, and Ticktok - Engaging with the audience - Implementing effective strategies for lead generation - **CRM Management:** - Proficient in Odoo CRM - Maintenance and regular updates - **IT Matters:** - Handling all IT-related matters for our business The project needs to be completed on an ASAP basis. The t...

I am looking for a skilled digital marketer, specifically proficeint in utilising Facebook and Instagram to increase brand awareness and generate leads for my project. The successful freelancer should have a solid understanding of strategies to engage an audience aged between 18 and 24. Your expertise will help drive a successful digital marketing campaign. Key skills required: - Facebook and Instagram marketing - Generation of leads - Increasing brand awareness - Targeting the 5-12 age demographic

I am seeking an experienced UX/UI designer who can help me bring my vision for a mobile social entertainment application to life. Key Responsibilities: - Design user experiences from low-fidelity sketches to hi-fidelity pixel perfect mockups. - Create intuitive and appealing user interfaces for mobile devices. - Coordinate and work closely with the development team to ensure design compatibility. - Create an interactive prototype (UI) Ideal Skills and Qualifications: - Previous experience designing mobile applications, particularly in the social entertainment field. - Proficiency in standard UX/UI software such as Sketch, OmniGraffle, Axure, InVision, UXPin, Balsamiq. - Pportfolio showcasing previous work examples.

I'm looking to create a Facebook ad campaign to find a missing person last seen in a public space. This project calls for a strategic approach to deliver the message across all relevant audiences. Key requirements include: - Compelling Ad Copy: The ideal freelancer should have strong copywriting skills, able to craft engaging and compassionate text that effectively communicates the urgency of the situation. - Targeted Outreach: Experience in defining and reaching specific demographic groups on Facebook is key. They must optimise the campaign to maximise visibility, specifically for those located in the same area as the public space where the person was last seen. - Customer Engagement: They need abilities to...

...The site has a clean, modern design and I would like to retain this when it is migrated. Key requirements: - Preserve the design layout and content structure - Ensure that the website's navigation is intuitive and user-friendly - Install a contact form plugin to allow visitors to get in touch easily The primary goal of my website is to inform and educate visitors. Therefore, it's crucial that the new WordPress site is easy to update and manage so that I can continue to provide fresh, engaging content. Ideal skills and experience: - Proven experience in WordPress development - Strong understanding of web design and user interface principles - Ability to preserve and improve upon the existing design and co...

...a skilled designer to create and configure a Facebook Page for my business. The primary goal of this page is to generate leads among young and middle-aged adults. Key Points: - Aim: The main objective of this page is to drive lead generation. - Audience: The target audience for this page is young and middle-aged adults. Design elements should be tailored to this demographic. - Content: The content of the page will consist of text-based posts, images, and graphics. Please ensure the design is cohesive and engaging across all content types. Skills and Experience: - Proven track record in designing and configuring Facebook Pages, particularly those focused on lead generation. - Experience in creating designs that resonate with youn...

...assistance of a skilled graphic artist to create a set of social media graphics. Key Responsibilities: - Designing social media graphics for Instagram, Facebook, and Twitter. The graphics will be used on my van's design, so experience in creating graphics that can be applied to a vehicle is a great advantage. I need these graphics as soon as possible, hence I'm looking for a responsive and efficient professional who can deliver quality work swiftly. Ideal Skills: - Proficient in graphic design tools like Adobe Photoshop or Illustrator. - Experience with creating graphics for multiple social media platforms. - Prior experience with vehicle graphics a plus. If you can deliver high-quality work promptly and have the skills necessary for thi...

I'm in need of an Android app developer to bring my idea to life.I have a ride hailing source code, i want someone who can install it in my playstore store console. this an urgent task apply if you can start immediately

...assistance of a skilled graphic artist to create a set of social media graphics. Key Responsibilities: - Designing social media graphics for Instagram, Facebook, and Twitter. The graphics will be used on my van's design, so experience in creating graphics that can be applied to a vehicle is a great advantage. I need these graphics as soon as possible, hence I'm looking for a responsive and efficient professional who can deliver quality work swiftly. Ideal Skills: - Proficient in graphic design tools like Adobe Photoshop or Illustrator. - Experience with creating graphics for multiple social media platforms. - Prior experience with vehicle graphics a plus. If you can deliver high-quality work promptly and have the skills necessary for thi...

...media marketer who specializes in performance marketing on Facebook and Instagram. My main goals are to increase brand awareness, generate leads and create effective conversion funnels. I will be targeting my audience based on their age, interest and location, providing a more accurate and personalized experience for them. The ideal candidate for this role should be able to: - Execute performance marketing strategies for Facebook and Instagram. - Deliver personalized marketing experiences to age, interest, and location-based audiences. - Set up conversion funnels aimed at increasing online sales. Skills and Experience Required: - Expertise in Facebook and Instagram marketing. - Proven track record in lead generation and...

Project Overview We are creating an upbeat and engaging promotional video for Cookie Brand to be used in Facebook advertising. The goal is to showcase our wide range of cookie flavours, highlight the quality and freshness of our products, and entice viewers to visit our website and make a purchase. The video should reflect the fun, cheeky, and funky personality of our brand, utilizing still images creatively. Target Audience Women aged 25-54 Cookie lovers and those looking for delicious, premium treats Key Sales Points Over 30 funky cookie flavours Made with premium ingredients Rave reviews from satisfied customers Freshly baked to order Video Specifications Length: 30 seconds Tone: Upbeat, fun, and playful Music: Energetic and cheerful Visual S...

I'm in need of a professional social media marketer with a proven track record in influencer marketing. I'm aiming to grow my brand's awareness and ultimately increase sales through a strategic approach on Twitter, Facebook, and Instagram. Key Requirements: - Experienced in developing and executing influencer marketing strategies on Twitter, Facebook, and Instagram - Capable of targeting diverse audiences, including millennials, parents, business professionals, and those within the food industry - Able to measure and track the success of the campaign in terms of brand growth and sales conversion We can discuss the specifics and potential influencers to target, but I'm looking for someone who can take the l...