Hello,
Generally a sudden increase in the bounce rate is multiple GA tags firing on one site. If you are using GTM, check the tags section, otherwise look in your code (maybe if you are using a CMS you have multiple analytics plugins active). A great tool to help you track these issues down is the Google Tag Assistant.
The second reason could be If your site rambles, contains too many irrelevant images or contains other content elements that add more clutter than value, your bounce rate will likely rise because people aren't sure what you want them to do next. Instead, go for a lean UX that keeps your visitors happy, educated, and constantly converting.
I have specialized in helping clients succeed in building their brand online, engaging their target audience, generating leads, converting website visitors into customers, and developing brand loyalty through content and digital marketing.
I have worked remotely for 10 years for international clients and have developed a high level of discipline and professionalism for a successful work arrangement.
I have a couple more ideas I could share as well. When is the best time for us to connect this week?
Your early optimistic response would be highly appreciated.
Best Regards,
Natasha (Navi)