Hi dear! I loved your project! I identified myself because I know the maternal routine very well, I am the mother of a two-year-old princess!
I am a social media manager with an emphasis on strategic content creation and synchrony/distribution of networks (all of them) to transform into digital authority. When you have authority you can sell, create bonds, create a community that will follow you and that will be your partners.
I would start this work by showing what the brand is capable of and attracting people with rich content, an incredible way to retain customers organically, creating attractive campaigns and using audiences from partners and sponsors. We need to add value to the audience that will be our biggest consumer, after all, the world today is digital.
It's a cascade of good things and everything takes you to one place: SUCCESS! I am available if you have any questions, call me on the chat for a talk, it will be a pleasure! Count on me :)